This postcard transports us to Pitsunda in 1970, showcasing a classic Soviet resort holiday on the Black Sea coast.
What is shown on the postcard
The foreground of the postcard features two women in the water; one is sitting in a striped deckchair, half-submerged in sea foam, while the other is nearby, immersed in the water. The background reveals a lively pebble beach with numerous vacationers. Further along the shore, resort infrastructure buildings are visible, likely part of Pitsunda’s sanatorium complex. In the distance, a pleasure boat or small liner can be discerned on the horizon, alongside forested foothills.
Historical note
In the 1970s, Pitsunda was one of the most prestigious and popular resorts in the Soviet Union. The extensive resort complex, built in the 1960s, included seven high-rise hotel buildings situated along the coast, a concert hall, dining facilities, and a developed leisure infrastructure. The resort attracted tourists from all over the USSR due to its unique microclimate, created by the combination of sea air and a relict pine grove. Pitsunda Bay was renowned for its clean water and calm sea, making it an ideal destination for family holidays.
Present day
After the collapse of the Soviet Union, Pitsunda’s resort infrastructure experienced a period of decline, but in recent years, there has been a gradual recovery and development of tourism. Many of the old sanatoriums have been reconstructed or renovated, retaining their function of hosting visitors. Pitsunda continues to attract tourists with its natural beauty: relict pines, clear sea, and beaches. The city remains an important tourist center in Abkhazia.
Questions and answers
- What is depicted on the postcard? The postcard depicts a lively Pitsunda beach in 1970 with vacationers, one of whom is sitting in a deckchair in the water, as well as resort buildings and a boat on the horizon.
- What was Pitsunda like in the 1970s? In the 1970s, Pitsunda was one of the most prestigious and popular resorts in the Soviet Union, known for its extensive complex of seven hotels and unique microclimate.
- How has Pitsunda changed since then? After the collapse of the USSR, Pitsunda’s resort infrastructure experienced a decline, but in recent years it has been recovering, and the city continues to attract tourists with its natural beauty.
See also
The «Old Postcards» archive includes other views of Pitsunda from 1970.






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